Mercy Babayemi
Home Send a brief

UGC and short-form video

Story-led content for brands people want to hear from.

I create short-form UGC and visual stories for technology, lifestyle, travel, culture and consumer brands. The brief tells me what to say, and the emotion tells viewers why to care.

Send a brief See the work

Selected work

Clips, by category.

Every clip is labelled as a paid collaboration, independent content or a spec concept, so you know exactly what you are watching.

How I make it

One brief, one emotion, one story.

I do not force a product into a story. I find the human emotion inside your brief, build the story around it, and let the product be the solution.

  1. Emotion. What should the viewer feel before they want the product? One video carries one dominant emotion.
  2. Story. A relatable situation that naturally creates that feeling, with a hook about the person, not the product.
  3. Product and proof. The product arrives as the solution. Every claim in your brief is shown, not just said.
  4. Recommendation. The story closes on the change and a natural recommendation, then your call to action.

Packages

Clear deliverables, clear prices.

    Add-ons

      Not included unless agreed

        How it works

        From first message to final file.

          Send a brief

          Tell me what you sell and how it should feel.

          Fill this in and your email app opens with the brief written out and addressed to me. Nothing is sent until you press send.

          One video, one dominant emotion. Pick the feeling you want viewers to have before they want the product.